Podcasts

The suburbanite treats their lawn like a part-time job. A slave to a system of fertilizer, equipment, and trips to the big box store. When fall comes, it is even worse (by design.)Free yourself to never rake leaves again with this simple method. You'll have a better healthy lawn. This... Read more

Do automation and artificial intelligence impact wealth? Will new ways to increase productivity leave some behind? While giving others an unfair advantage? Of course, it will.Today's episode covers a few historical examples. Plus, what you need to know about using tools for wealth. Automation and artificial intelligence is market place... Read more

Discover a competitive advantage that help you dominate a market. You’ll get more work done in less time. But there’s a caveat. Artificial intelligence is not as good as it seems. If you don’t use AI the right way it won’t work for you. There’s a certain leverage that’s necessary... Read more

If writing blog posts and recording podcasts got you new clients, everyone would have them. In house content is the least valuable for growing your copywriting or marketing business.It takes more than volumes of promotional materials to attract paying clients. Surprisingly there is a simple approach that can elevate your... Read more

With all the talk about OpenAI’s Chat GPT I had to put it to the test. Fans praise Chat GPT for its ability to write songs, look up information, and communicate with humans. But is it all they say? Or more? I share a few tests, best practices, and the... Read more

This one tool and the approach I share helps you read the mind of buyers. You’ll discover their innermost fears, desires, and wants. Following this approach, you’ll develop an understanding that transforms your writing power. Do this to level up your research. Write better sales letters. Even produce lead generation... Read more

This one tool and the approach I share helps you read the mind of buyers. You’ll discover their innermost fears, desires, and wants. Following this approach you’ll develop an understanding that transforms your writing power. Do this to level up your research. Write better sales letters. Even produce lead generation... Read more

Are you hearing about the federal reserve increasing interest rates? Are you concerned about how expensive goods and services have become? In today’s program we’re gonna talk about what the Federal Reserve doesn’t want you to know about how markets are manipulated.... Read more

Are you going to achieve this year. Or are you distracted by gossip, entertainment, and frustrations. In today’s episode you’ll learn how to address what is it you want and move towards its achievement.... Read more

This one document makes your life easier while helping clients more consistently communicate. With this new service opportunity, you can help thousands of organizations solve big problems.Plus, this is a great new product to offer that increases repeat projects with larger clients. You can discover all the right people and... Read more

Everyone knows how well you write. They admire your public relations and marketing skills. And that is why they nominated you for chair of the communications committee.You'll manage their newsletter, blog, or outside communications. What an honor it is. After all, you are an intelligent copywriter and marketer.Now they are... Read more

Many contracts and job applications are asking COVID vaccination status. They also ask questions about disability, LGBTIA+, and veteran status. These questions early in a recruiting engagement sets up your company for potential risk.This is an important risk management concern that very few companies observe. With recent Supreme Court judgements... Read more

A fatal mistake of most project managers that can be resolved with risk management.... Read more

The sad truth is that content marketing is a scam. You are sold this fantasy because it feels like progress doing it, but misses the fundementals of marketing. When you write public facing content it must do something.The purpose of the written work is behavioral modification. If what you write... Read more

Do you wanna write hard-hitting copy that sells? Are you interested in being able to position yourself as an expert but don’t have the time to write a book? Pay close attention this is the solution for you.Today’s technology makes it easier than ever to work from anywhere in a... Read more